Morris Motley — 24 sqm Stand at Maison & Objet, Paris
Client: Morris Motley · Event: Maison & Objet · Venue: Paris, Hall 4 – A8-B7 · Dates: 5–9 September 2024 · Size: 24 sqm · Sector: Interiors / lifestyle
The build
A heavy, material-led stand rather than a graphic one: board-formed concrete-effect walls and a deep portal frame, with the Morris Motley wordmark and crest mounted centrally on the fascia. A full-height LED screen is recessed into the left wall, and a cascading ivy planter in a dark stone trough anchors the centre. The open-sided elevation uses a pergola structure on slim black columns with hanging greenery between the bays, and solid stone display cubes at varying heights used as plinths. The material palette does the selling: stone, concrete, black steel and planting, with almost no printed graphics anywhere.
Why it fits the venue
Maison & Objet is judged on material and finish quality, not messaging. A concrete-effect surface that reads as genuine at arm's length is a fabrication credential — get the texture or the joint wrong and a specifier audience sees it immediately. Maison & Objet is the European reference fair for interiors and lifestyle design, a second design-critical audience alongside Salone del Mobile, with the same standard of finish scrutiny.
Why it matters
France now has multiple documented builds spanning interiors (Maison & Objet), rail infrastructure (SIFER Lille) and packaging — enough to support real France-market coverage rather than a single generic page.
Services delivered
Design and 3D visualisation · custom fabrication of board-formed concrete-effect walls and portal framing · LED integration · planting and stone display elements · installation and dismantling.
Frequently asked questions
What was distinctive about the Morris Motley stand at Maison & Objet?
It was material-led rather than graphic-led - board-formed concrete-effect walls, stone display cubes and planting did the work that most stands hand to printed graphics.
Where and when did this stand run?
24 sqm, Hall 4 - A8-B7, at Maison & Objet, Paris, 5-9 September 2024.
Does Echo Expo build elsewhere in France?
Yes - including rail-sector work at SIFER, Lille. Request a quotation for a France-market project.